2025/02/11
Introducing the BD VIVA LITE 75 CL bottle: lighter and sustainable
- The new BD VIVA LITE with a capacity of 75 cl reduces its weight to 300 grams and maintains the shape and strength of the predecessor bottle.
- For every million bottles produced, more than 48 tonnes of CO2 emissions between white and coloured glass will be avoided.
- The new bottle is part of the packaging lightening strategy launched by the company with the launch of the BD NOVA LITE in 2024.
Vidrala takes a new step in its strategy of container lightweighting with the launch of BD VIVA LITE 75 CL, the new bottle significantly reduces its weight while maintaining its design and robustness. Thanks to this optimisation, the bottle has registered a significant reduction in the consumption of raw materials, water and in the carbon footprint associated with its production and transport, consolidating Vidrala as a benchmark in sustainable packaging.
The new BD VIVA LITE weighs only 300 grams, which a few years ago was a difficult figure to achieve industrially for its height and diameter. This redesign, the result of R&D efforts, translates into multiple environmental benefits compared to its predecessor, the BD VIVA. For every million bottles produced, the new BD VIVA LITE 75 CL will reduce CO₂ emissions by 19,324 kg for coloured glass and 28,840 kg for white glass.
The production of this new design means savings in the use of natural resources and fuels, reducing the consumption of 45,000 kilos of raw materials, 8,580 litres of water, 52,960 kWh of fossil fuel and 9,821 kWh of electricity.
This launch is a continuation of Vidrala's strategic plan for the development of a new range of lightweight packaging. Initiated in 2024 with the BD NOVA LITE bottle, the plan will progress in the coming months with the presentation of new containers that will make up the new range. Through this approach, we reinforce our commitment to sustainability in the glass industry, offering our customers more competitive and environmentally friendly packaging solutions.